Scoot Your Commute

Spin

#CleanTech #Consumer

100+

media articles

685m

audience reach

3

broadcast slots

Sustainable scooters

When the UK government brought forward e-scooter trials, Ford-owned Spin wanted to join the race to win competitive tenders in key towns and cities.

Using fresh data highlighting consumer appetite for e-scooters to ease their commute, we drove a drumbeat of news announcements, stunts, regional launches, and proactive media engagement that supercharged Spin brand awareness at a crucial time.

PR launch for scooter brand

“Thanks to Wildfire for the outstanding effort. Achieving our target share of voice has really been a real team effort.”

Borbala Nagy, Director of Communications, Spin

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