One Giant Leap
Poly
#IT #EnterpriseTech #Audio #Visual
50
Event attendees
12
Live media interviews
120+
Pieces of EMEA coverage
Poly’s relaunch takes flight
The famous words of Neil Armstrong as he stepped onto the moon were transmitted through a Plantronics headset. The 50th anniversary of the Apollo moon landing was the ideal moment to position Poly at the forefront of the next ‘giant leap’ of innovation — and our tech PR campaign made it happen.
Our moon-themed event at the Science Museum’s Exploring Space gallery brought together journalists and analysts, with EMEA activation across 10 countries driving 120+ pieces of coverage and live interviews with the BBC, Forbes, and Sky News.
“Well done Wildfire team.You’ve blown my mind!”
Sonal Bisht, Head of Corporate Comms, Poly
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